With Christmas just barely over, and trees still trimmed with holly, It’s time to turn our attention to the bargains that await us in the coming weeks. Everyone knows that the big department stores are full of marked down merchandise that needs to be sold to make room for the new spring fashions. What lots of people don’t realize, is that the same is true of their favorite local boutique. They also need to sell goods to make room for new arrivals. As customers, we score big this time of year!
Here are a few of the many sales that are taking place in the coming weeks around our part of town.
One of my favorite local boutiques is Red Bird at 2938 Domingo Ave. in Berkeley (510)644-0294 (right near Rick & Ann’s). Owner Karen Park does a great job of combining lots of different women’s clothing and accessory lines that really work together. Red Bird’s sale starts December 27th and includes 40-50% off selected merchandise, and 25% off selected jewelry.
I was thrilled to find out that Red Bird has opened and outlet! It is located just around the corner from the main store, behind Rick & Ann’s and Peet’s coffee. They are open Thursday through Sunday only. This is great news for those of us that love the main store. The outlet telephone number is (510)848-5530.
Another great sale will be starting on January 2nd at twenty two shoes located at 5856 College Ave. in Rockridge (510)594-2201. Owners/ designers Chris and Alexandra Silverman have a great selection of upscale shoes in their store that are perfect for those of us not interested in sky high heels. The Silverman’s also design their own line of shoes and boots that are manufactured in Italy and carried by many other retailers including Gimme Shoes in S.F. The entire fall collection of shoes, boots and handbags will be 50% off starting January 2nd. ..run, don’t walk to this great sale!
The folks at FIT, 5707 College Ave. (510)923-0784, are already in sale mode. Their sale is in progress, with 40-50% off selected merchandise. They have Diane von Furstenberg dresses on sale along with wool suits, beaded slippers, handbags and casual stretch velvet jackets. Owner Joyce Gardner will be adding items to the sale each week, and will include cashmere sweaters in the very near future.
Pimlico Place at 4135 Piedmont Ave. (510)655-7081 is also getting it’s sale on. They have beautiful ornaments and Christmas related items on sale for 40% off. Some of the special ornaments are imported from Switzerland. Handmade and decorative pillows are 20% off, and beaded velvet handbags from Paris are 25% off. These bags have that unmistakable “boho” feel to them. Check out their designated sale area in the store, as new items are being added each and every week.
Nancy and Melissa at Utopia, 6466 Moraga Ave. in Montclair village will also be getting into the January sale spirit. They will be putting coats, boots, sweaters, robes and the designer Cari Borja’s line all on sale. Call the store at (510)339-1002 for additional information, because they may add more to the list.
Serrahna will be hosting a store wide sale starting on January 5th. They are located at 5303 College Ave. in Rockridge (510)654-2332. Owner Andrea Serrahn, is embarking on another buying trip to India, and needs to make space for all her beautiful acquisitions. She will be offering 25-75% off selected merchandise. This will include coats, scarves, pants, some costume jewelry and selected purses. Serrahna’s store hours will be 11-6, (instead of 7) Monday through Saturday and 12 -5 on Sundays, during the month of January.
Make sure to take the time to call your favorite fashion haunt and ask them if they’re having a sale. You may be pleasantly surprised to find that the great jacket you were coveting last month, can now be yours for a song!
Calling all readers!!! As the new year begins, I’d love to hear from all of you. Please
e-mail me with your most difficult fashion /wardrobe conundrums. I will try to answer your burning questions in future columns. In the meantime, I wish all of you a very happy and prosperous 2007!